Social media marketing continues to grow in popularity with every internet advertising agency offering this service to its customers. Sony this week announced it has made £1m from Twitter by using it to Tweet the latest deals and offers.

With social networking now taking up the majority of time spent online how can an internet advertising agency leverage this to grow the business of our clients? Social media marketing is one way advertisers and brands can tap into the huge potential presented by social networking.

As an internet advertising agency it is our job to help you generate business. Social Media marketing is a great way to do this. The uptake of people using social networks in their spare time is massive Facebook in the UK alone has over 22 million users. This is 36% of the entire UK population. Twitter is also another very popular social network with around 5.5 million Britons using Twitter. It continues to grow the volume of users on a regular basis.