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SEO Steps
Wed, 01/27/2010 - 12:55
SEO steps
The 13 SEO steps. Does your seo agency do all of them?
There are so many things that go into a well thought out SEO campaign. It is more than just link building and writing content. There are lots of technical aspects to seo which involve getting the foundations of your website right before you can move forward with driving traffic.
Here is a list of the SEO steps BDR London performs when running an SEO campaign. If you are missing out some of these steps from your SEO campaign you are probably not getting the results you had hoped for.
You can get good results without doing some of these steps however if you are in a competitive industry you will find it very difficult to make it on to the first page.
You may be surprised to see step 11 however at BDR we believe is important for your SEO agency to provide conversion rate optimisation. This is because there is no point driving traffic that does not convert into sales.
The SEO steps
1. Keyword research
2. Competitor research
3. Onsite analysis, assessing usability and functionality
4. Information architecture
5. Segmentation analysis
6. Technical recommendations
7. Creating a formalised link building strategy
8. Copy creation strategy
9. Implement tracking tools
10. Content syndication
11. Conversion rate optimisation
12. Social media integration strategy (if applicable)
13. Reporting
If you want to know more about how BDR follow the SEO steps to grow your business get in touch today.
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Building links is the most difficult task an SEO agency undertakes. There are lots of ways to build links but not all links are equal. Link building is time intensive and a quality link can be worth 10 spam or poor quality links. Also some links are “do follow” and others are “no follow”.
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